“Lynette White Social operates efficiently with considerable thought to inclusiveness in the community. She initiated the successful Brand Ambassador Program at Santa Ana Unified School District and provided both training and feedback to our Brand Ambassadors. The program still continues at SAUSD. She collaboratively leads with a social influence that generously empowers inner worth. She helped take my social media presence to the next level with her savvy social media marketing skills. The manner in which she tells a person’s story is genuine and engaging. I’m grateful to have worked with her and still frequently tap into her expertise in social media.”

— Jerry Almendarez, Superintendent, Santa Ana Unified School District

“Lynette's expertise in content creation and social media management significantly improved our online presence. Along with Lynette's ongoing dedication, she is passionate about empowering individuals to tell their own stories through the Brand Ambassador program. I wholeheartedly recommend Lynette White Social for her exceptional expertise, professionalism, and positive social media impact.”

— Jeong Choe, Ph. D., Asst. Superintendent of Innovation Palo Alto Unified School District

“Lynette White Social was a game changer for me as well as our other district leaders. Lynette's passion and enthusiasm for school marketing are contagious. She made the workshop engaging, and I appreciate the personal attention she gave to our district's needs regarding social media. She explained the importance of WHY we need to tell our district's story, and she gave us creative ideas on how to properly brand our district so it is seen as a beacon of positive light in the community. I left the workshop feeling inspired, motivated, and equipped with new skills that I can effectively use in my role as a leader at Needles Unified School District.” 

— Amy Avila, Assistant Superintendent, Needles Unified School District

“Lynette White Social’s insight on using social media helped develop a strong parent outreach strategy for our AVID program. Using her tools, Fontana High School AVID developed a strategy to reach AVID parents through Instagram and showcase the phenomenal work our students do daily. Through this, we have noticed a great increase in parent satisfaction in our program. Further, our social media allowed us to build strong relationships with our district leaders. Our district can now see the value of our program and support us digitally. We are thankful for Lynette and her key insight in our development and more than excited to continue to connect with our community through social media.”

-Mike Wubker, AVID Co-Coordinator Fontana High School

“Branding in education and social media has changed so much for me as a classroom teacher. I love the connectivity with my classroom, my district, and my community. Getting involved in the brand ambassador program for my district and social media has only created positive opportunities for me and my school. Social media provided me an outlet of expression for the storyteller within me. Social media positively shaped how my school site and district were branded through the district brand ambassador program. Before the brand ambassador program and trainings provided by Lynette White, I don't believe our district or site had any social media presence or branding at all. Social media put McKinley Elementary on the map, when people within the district and surrounding neighborhoods may have not known we existed. These community connections have benefited my site with more funds, resources, and attention from the community.”

— Paige Boyd, Teacher, Colton Joint Unified School District

“Lynette White is an innovative Communications Professional who I follow, screenshot (borrow/steal) her ideas and regularly use and share them with our public information team. She understands how important communication is to leadership. Lynette has the proven success to help school leaders and districts be more purposeful in how information is disseminated to build its brand: image, promise, and results. Lynette can help leaders, schools and/or districts develop and tell the story of the district. Effectively branding information is beneficial to a district internally in times of contentious negotiations and externally as it fights declining enrollment. Lynette White is innovative and understands the urgency surrounding effective communication and branding for educators and leaders. She is an engaging facilitator and presenter who I have had the privilege to learn from. During her time at Santa Ana Unified School District and Colton Joint Unified School district, I watched her tell the story of branding and communication plans, as well as social media handbooks. I have watched her build student and staff brand ambassadors, while gamifying story telling by both groups.  If districts do not choose to tell their own story, their story may be told for them. If you are looking for someone to assist you in building brand success and telling your school or district’s story, Lynette White has my highest recommendation.”

-Dr. Renae Bryant, AUHSD Director, Plurilingual Services

“Lynette has impacted our district's social media presence in huge ways. By making time to meet principals one on one to support them in telling their school stories, being willing to come out and guide administrators step by step, and by creating our new social media ambassador program, Lynette's expertise, skills and knowledge has had a far reach across the district. Staff is excited to share our school and district story and our students and team are being highlighted in ways they never have before. Having Lynette as our social media leader has helped amplify voices across the district from preschool through Adult School and everything in-between.”

— Jessica Gomez, Principal, Colton Joint Unified School District

“If you are looking to find someone to help expand your social media presence, Lynette White Social is the individual for you. She is able to give you practical, but easy, tips and tricks for you to use when posting on a variety of platforms. Lynette White Social is a wealth of knowledge when it comes to knowing how to reach out to and interact with your intended audience. She will be able to guide you to use social media to tell your story about all the great things happening in your organization!”

— Kerri Braun, Principal, Santa Ana Unified School District